Recall@K

A video content & media tech group focusing on value co-creation by news video

HQ in Stockholm with offices in Cairo and London.

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Our Vision

To co-create the most sustainable environment for actualities around the world

Our Mission:

To combine and evolve competence, technology and data to provide customized video solutions - for the benefit of all. The group's offerings range from innovative consumption solutions, through valuable and groundbreaking B2B-tools, to customized solutions.

The name Recall@k is inspired by a metric, frequently used to evaluate algorithms, optimizing results for users. The colors in the Recall@K symbol are a reference to the UN's 17 Global Goals, pointing at R@K media tech group using news as a sustainable force for good.

Our Core

Our Core

At the heart of Recall@k's disruptive technology is a pioneering approach to content creation and distribution, moving away from the outdated “one-size-fits-all” broadcasting model.

Our proprietary XLII Graph Database and other advanced tools empower a revolutionary shift: starting with real-time audience demand, we dynamically assemble video content on-the-go. By leveraging a unique blend of data-driven algorithms and high-speed content ingestion, our solution rapidly vets, curates, and delivers high-quality, tailored video experiences in real time. This cutting-edge system automates labor-intensive processes, reducing costs and eliminating traditional newsroom inefficiencies.

Recall@k redefines audience engagement with an innovative model that drives relevance, scalability, and transformative cost-effectiveness in today's digital landscape.

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Newstag

An Innovative News Platform for consumers

Newstag is revolutionizing the way video news is delivered and consumed. As a cutting-edge platform built with proprietary technology, Newstag processes vast amounts of time-sensitive video content and makes it accessible to users globally. By seamlessly blending technology and innovation, the service allows users to create personalized news channels tailored to their specific interests with just a few clicks.

Through Newstag, users can access tens of thousands of stories from leading global news providers, all categorized and fully searchable. The platform ensures that the latest, most relevant news is always available, creating a real-time news experience that adapts to the user's needs.

As a partner of the United Nations, Newstag merges brand, audience, and publisher collaboration to turn even the most challenging news into opportunities for positive action. Leading with innovation, Newstag continues to push boundaries in the digital news ecosystem.

Personalized News Channels: With Newstag's intuitive tagging system, users can curate their own newsfeeds from thousands of topics, ranging from global politics to viral entertainment.

Reward System: Our unique digital currency rewards users for their engagement, which can be used to support one of the 17 UN Sustainable Development Goals, making every interaction count towards global change.

Comprehensive Access, Always Free: Newstag offers unlimited access to news from multiple perspectives, ensuring a well-rounded view of global events—all without cost to the user.

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Newsroom

Newsroom as a Service: Your complete corporate Video Solution

Newsroom as a Service is an all-in-one video platform designed to streamline the creation, management, and distribution of high-performing video content for all your corporate communication needs. With a simple drag-and-drop interface, users can create professional-quality videos in seconds—complete with broadcast-quality edits, custom branding, and seamless social sharing

The platform offers instant access to your own video library, alongside thousands of clips from trusted global news providers, all integrated into a single license. Through advanced AI and real-time data insights, Newsroom automatically curates engaging content, allowing you to stay ahead of audience preferences.

As a partner of the United Nations, Newstag merges brand, audience, and publisher collaboration to turn even the most challenging news into opportunities for positive action. Leading with innovation, Newstag continues to push boundaries in the digital news ecosystem.

Fast Editing: Produce videos faster than ever without rendering delays.

Real-Time Feeds: Live video feeds are automatically generated and constantly updated.

Customization: Tailor your video player to reflect your brand, without third-party ads.

Sustainability: Connect with the UN's Sustainable Development Goals and share impactful stories that resonate with today's global challenges.

Monetization: Integrate with ad servers to easily add commercial messages to your video content.

Unified Playout Control: Seamlessly manage and control an unlimited number of playout destinations from a single screen, maximizing reach and simplifying distribution.

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Broadcast News

Automated News Broadcasting for the Modern Age

Originally launched in 2019, Broadcast News, redefines news broadcasting by creating ready-to-air news programs automatically, tailored for traditional TV distribution across terrestrial, satellite, cable, and FAST channels. Powered by our proprietary technology, Broadcast News merges real-time audience consumption data with advanced AI to assemble comprehensive, engaging news broadcasts—without the need for manual editorial decisions or costly newsroom infrastructures.

Leveraging trusted, verifiable sources, Broadcast News maintains the highest standards of accuracy and credibility. Each news segment is prioritized according to live audience engagement data, producing programs that resonate directly with viewer interests, much like traditional scheduled broadcasts but dynamically adjusted to real-time relevance.

Designed for broadcasters seeking a timely, cost-effective news solution, Broadcast News offers a next-generation alternative that aligns with modern audience behaviors, delivering efficient, on-point news content at a fraction of the usual costs.

Audience-Driven Programming: Fully automated broadcasts reflect real-time viewer engagement, ensuring highly relevant, data-driven content.

Cost-Effective: Broadcast News eliminates the need for extensive editorial and technical staff as well as brick and mortars, drastically reducing operational costs.

Flexible Customization: Clients can choose to add traditional anchors or other personal touches without the complexities of a full newsroom setup.

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Rough Cut

Human centric AI-driven documentary maker

Rough Cut is a revolutionary tool that enables the production of short documentaries on any given topic using advanced AI models, including large language models (LLMs) and retrieval-augmented generation (RAG) techniques. Designed with a Human-first approach, Rough Cut ensures accuracy and quality by having a human approve each step of the documentary creation process.

Leveraging vetted and traceable video content, Rough Cut is capable of transforming any article or news event into an informative documentary. For instance, if an event such as a missile strike by the Houthi militia occurs, Rough Cut can instantly generate a short documentary that provides the historical and political background—covering aspects like the Yemeni civil war, foreign interventions, and regional dynamics.

Whether you're a broadcaster, educator, or media company, Rough Cut is a powerful tool for turning news stories into compelling, context-rich documentaries, providing audiences with deeper insights into current events.

Human-Centric AI: A human approves each stage of the process, ensuring accuracy and contextual relevance.

Trusted Sources: All content is based on verified and traceable video materials, avoiding misinformation through a RAG model that focuses on content reliability.

Versatile Use Cases: From breaking news to deep-dive explorations, Roughcut allows users to quickly create documentaries that explain the context and background of any event.

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Travel TV

Personalized Travel Programs in Real-Time

Travel TV is a unique service that generates personalized video programs for travelers, built dynamically from data in their e-ticket and travel itinerary. Each video offers tailored content, such as hotel previews, local weather updates, activity suggestions, travel news, and more. With our proprietary technology, the program is automatically updated every time the traveler clicks the link, ensuring relevance throughout their journey.

Ideal for: Airlines, travel agencies, and tourist boards seeking to enhance customer engagement and offer personalized travel experiences.

Personalized Content: Programs include tailored recommendations based on travel purpose (business, leisure, family, etc.), offering restaurant advice, local events, and weather updates.

Dynamic Video Generation: The program is created on the fly, constantly adapting to new information and providing up-to-date content.

Continuous Engagement: Airlines, travel agencies, and tourist boards can maintain ongoing communication with travelers before, during, and after their trip.

Monetization Opportunities: Revenue streams include pay-per-view models or partnerships with recommended restaurants, events, and services.

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Custom Projects

  • Expo and the Foreign Department

    By combining our proprietary digital solutions, we delivered a full suite of services as an official partner of the Foreign Department committee for EXPO2020 in Dubai. Our team managed digital showrooms for Sweden’s top blue-chip companies, amplifying their presence through interactive displays and real-time engagement tools. We also launched Expoupdate.se, a dedicated news platform providing daily updates from the tradeshow, while hosting live broadcast events and managing social media to create a dynamic and immersive experience for global audiences.

    • Virtual News agency Sudan

      Leveraging our proprietary technology and services, we have defined an end-to-end digital workflow concept for a virtual news agency tailored to the needs of Sudan's media landscape. Collaborating closely with industry stakeholders, we developed a comprehensive platform blueprint to streamline news gathering, verification, and distribution—offering secure digital infrastructure for journalists and media outlets. This innovative concept aims to empower rapid, reliable content delivery and strengthen the information ecosystem in Sudan.

      Who we work with

      At Recall@K, we build on a foundation of trusted organizations, renowned brands, and award-winning innovations. Our collaborations with industry leaders, combined with our proven, cutting-edge technology, drive the impactful solutions we deliver across sectors. Each logo and award displayed represents a story of partnership, excellence, and the collective achievements that help us set new standards. We're proud of the technology we've developed, the recognition we've earned, and the value we bring to every client.

      Amazon Web Services
      Associated Press
      Award TVB Tech
      CCTV
      Award MWCB
      Chat GPT
      Award CIA
      CNBC Africa
      Award WANIFRA
      Expo 2020
      Award Digital
      Google Gemini
      Award Videotech
      Award CIA 2019
      Award TVB

      Reach out to us

      Have questions? Feel free to contact us using the button below. We're here to help!